/* DNSHNLAB — brand system v1 (final)
   Spec: docs/brand-system-final.md
   Reference tile: docs/style-tile-reference.html */

:root {
  --black: #2b2a29;
  --ink: #2b2a29;
  --paper: #f5f5f5;
  --line: #dcdcdc;
  --gray: #525252;
  --mid-gray: #ababab;
  --light-gray: #d9d9d9;
  --violet: #0ABAB5;
  --soft-violet: #A6E6E2;
  --violet-deep: #087A75;
  --coral: #e85a26;
}

* { box-sizing: border-box; }

body {
  margin: 0;
  background: var(--paper);
  color: var(--black);
  font-family: Inter, Arial, sans-serif;
}

.bar {
  background: var(--black);
  color: var(--paper);
  font: 500 13px/1 IBM Plex Mono, monospace;
  padding: 12px 40px;
  text-align: center;
}

.bar strong { color: #fff; font-weight: 700; }

.wrap { max-width: 1320px; margin: 0 auto; padding: 34px 40px 80px; }

header {
  display: flex; align-items: center; justify-content: space-between;
  gap: 24px; margin-bottom: 56px;
}

.logo { display: inline-flex; align-items: center; }

.wordmark {
  display: inline-flex; align-items: baseline; white-space: nowrap;
  color: var(--black);
  font-family: Michroma, Arial, sans-serif;
  font-size: 22px; font-weight: 400;
  letter-spacing: 0; line-height: 1;
}
.wordmark .violet-l { color: var(--violet); }
.wordmark.inverse { color: var(--paper); }
.wordmark.hero-wordmark { font-size: clamp(60px, 9.8vw, 150px); }
.wordmark.panel-wordmark {
  color: var(--paper);
  font-size: clamp(30px, 3.5vw, 56px);
  justify-content: center; width: 100%;
}
.wordmark.micro-wordmark { font-size: 12px; }

nav { display: flex; align-items: center; gap: 24px; color: var(--black); font-size: 15px; }
nav a { color: var(--black); text-decoration: none; }

nav .nav-item { position: relative; display: inline-block; }
nav .nav-item > a { display: inline-flex; align-items: center; gap: 4px; cursor: pointer; }
nav .nav-item .chev {
  font-size: 9px; color: var(--gray);
  transition: transform .15s ease;
}
nav .nav-item:hover .chev { transform: rotate(180deg); }
nav .mega-menu {
  position: absolute;
  top: calc(100% + 8px); left: -12px;
  min-width: 240px;
  background: #fff;
  border: 1px solid var(--line);
  border-radius: 12px;
  padding: 10px;
  display: none;
  z-index: 50;
  box-shadow: 0 20px 40px rgba(43,42,41,.10);
  flex-direction: column;
  gap: 2px;
}
nav .nav-item:hover .mega-menu,
nav .nav-item:focus-within .mega-menu { display: flex; }
nav .mega-menu a {
  padding: 10px 14px;
  border-radius: 6px;
  font-size: 14px;
  color: var(--black);
  display: flex;
  align-items: center;
  gap: 10px;
  transition: background .12s;
}
nav .mega-menu a:hover { background: var(--paper); }
nav .mega-menu a .k {
  font: 500 10px/1 IBM Plex Mono, monospace;
  color: var(--gray);
  letter-spacing: .06em; text-transform: uppercase;
}
nav .mega-menu a strong { font-weight: 700; }
nav .mega-menu .caption {
  padding: 0 14px 8px;
  font: 500 10px/1 IBM Plex Mono, monospace;
  color: var(--gray);
  letter-spacing: .06em; text-transform: uppercase;
  border-bottom: 1px solid var(--line);
  margin-bottom: 6px;
}
.nav-actions { display: flex; align-items: center; gap: 12px; }

.lang-toggle {
  display: inline-flex; align-items: center; gap: 4px;
  font: 600 12px/1 IBM Plex Mono, monospace;
  letter-spacing: .08em; text-transform: uppercase;
  color: var(--mid-gray);
}
.lang-toggle a { color: var(--mid-gray); text-decoration: none; padding: 4px 6px; }
.lang-toggle a.active { color: var(--black); font-weight: 700; }
.lang-toggle a:not(.active):hover { color: var(--black); }
.lang-toggle span { color: var(--mid-gray); }

.sticky-cta {
  position: fixed;
  bottom: 24px; right: 24px;
  z-index: 100;
  background: var(--violet);
  color: var(--ink);
  padding: 14px 22px;
  border-radius: 999px;
  font: 700 13px/1 Inter, sans-serif;
  letter-spacing: -.1px;
  text-decoration: none;
  box-shadow: 0 8px 24px rgba(43,42,41,.18);
  display: inline-flex; align-items: center; gap: 8px;
  transition: transform .12s ease, box-shadow .12s ease;
}
.sticky-cta:hover {
  transform: translateY(-1px);
  box-shadow: 0 12px 28px rgba(43,42,41,.24);
}
@media (max-width: 640px) {
  .sticky-cta {
    bottom: 12px; left: 16px; right: 16px;
    padding: 14px 18px; font-size: 13px;
    justify-content: center; border-radius: 14px;
  }
}

.bell {
  position: relative; width: 28px; height: 28px;
  border-radius: 999px; display: grid; place-items: center;
  color: var(--violet-deep);
}
.bell svg { width: 16px; height: 16px; stroke-width: 1.3; }
.bell::after {
  content: "3";
  position: absolute; top: -3px; right: -3px;
  display: grid; place-items: center;
  width: 13px; height: 13px; border-radius: 50%;
  background: var(--violet); color: var(--ink);
  font: 600 9px/1 IBM Plex Mono, monospace;
}

.btn {
  display: inline-flex; align-items: center; justify-content: center;
  min-height: 46px; padding: 0 22px;
  border-radius: 999px; border: 1px solid var(--black);
  color: var(--black); text-decoration: none; font-weight: 700;
  cursor: pointer;
}
.btn.primary { border-color: var(--violet); background: var(--violet); color: var(--ink); }
.btn.ghost { background: transparent; }
.btn.dark { background: var(--black); color: var(--paper); }
.btn.gray { background: var(--light-gray); border-color: var(--light-gray); }
.btn.round {
  width: 50px; height: 50px; min-height: 50px;
  padding: 0; border-radius: 50%; font-size: 20px;
}

.hero {
  display: block;
  min-height: 560px;
  border-bottom: 1px solid var(--line);
  padding-bottom: 72px;
  position: relative;
}
.hero h1 { overflow: hidden; }

.hero-visual {
  position: absolute;
  right: 0; bottom: 110px;
  width: 38%;
  max-width: 460px;
  border-radius: 12px;
  overflow: hidden;
  box-shadow: -14px 18px 40px rgba(43,42,41,.14), 0 0 0 1px rgba(43,42,41,.08);
  z-index: 3;
}
.hero-visual img { width: 100%; display: block; }

@media (max-width: 860px) {
  .hero-visual {
    position: static;
    width: 100%; max-width: none;
    margin-top: 20px;
  }
}

.mega-sample {
  display: grid; grid-template-columns: 260px 1fr; gap: 24px;
  margin: -28px 0 56px auto; max-width: 860px;
  border: 1px solid var(--line); border-radius: 12px;
  background: #fff; padding: 20px;
  box-shadow: 0 20px 60px rgba(43,42,41,.08);
}
.mega-sample h3, .mega-sample p { margin: 0; }
.mega-sample h3 { font: 800 34px/.96 Space Grotesk, sans-serif; }
.mega-sample p { color: var(--gray); font-size: 13px; line-height: 1.4; margin-top: 8px; }
.mega-list { display: grid; grid-template-columns: repeat(2, 1fr); gap: 10px; }
.mega-item { border: 1px solid var(--line); border-radius: 8px; padding: 14px; }
.mega-item b { display: block; font-size: 14px; }

h1 { margin: 0; font: 800 clamp(44px, 5.5vw, 88px)/.98 Space Grotesk, sans-serif; letter-spacing: 0; }

.lead {
  max-width: 700px; margin: 34px 0 0;
  font-size: 31px; font-weight: 700; line-height: 1.08;
}

.lab-panel {
  border-radius: 12px; background: var(--ink); color: var(--paper);
  padding: 28px; box-shadow: -10px 12px 0 var(--soft-violet);
}

/* Product mockup — стилизованная панель LOOP внутри lab-panel */
.lab-panel--mockup { padding: 32px; }
.mockup-grid {
  display: grid; grid-template-columns: repeat(4, 1fr); gap: 10px;
  margin: 28px 0 22px;
}
.mockup-kpi {
  background: rgba(255,255,255,.04);
  border: 1px solid rgba(255,255,255,.08);
  border-radius: 8px;
  padding: 14px 14px 10px;
  position: relative;
  overflow: hidden;
}
.mockup-kpi .k {
  font: 500 10px/1 IBM Plex Mono, monospace;
  letter-spacing: .06em; text-transform: uppercase;
  color: rgba(245,245,245,.55);
  margin-bottom: 8px;
}
.mockup-kpi .v {
  font: 700 22px/1 Inter, sans-serif;
  letter-spacing: -.3px;
  color: var(--paper);
  margin-bottom: 6px;
}
.mockup-kpi .d {
  font: 500 10px/1 IBM Plex Mono, monospace;
  letter-spacing: .04em;
}
.mockup-kpi .d.up { color: #6fd08f; }
.mockup-kpi .d.down { color: #e28073; }
.mockup-spark {
  position: absolute; right: 10px; bottom: 8px;
  width: 60px; height: 22px;
  opacity: .8;
}
.mockup-nbm {
  background: rgba(88,214,178,.16);
  border: 1px solid rgba(88,214,178,.3);
  border-radius: 8px;
  padding: 18px 20px;
  display: grid; gap: 12px;
}
.nbm-tag {
  font: 600 10px/1 IBM Plex Mono, monospace;
  letter-spacing: .1em; text-transform: uppercase;
  color: var(--soft-violet);
}
.nbm-h {
  font: 600 18px/1.25 Inter, sans-serif;
  letter-spacing: -.2px;
  color: var(--paper);
}
.nbm-actions { display: flex; gap: 10px; }
.nbm-btn {
  padding: 8px 14px;
  border-radius: 6px;
  background: var(--violet);
  color: var(--ink);
  font: 600 11px/1 IBM Plex Mono, monospace;
  letter-spacing: .06em; text-transform: uppercase;
}
.nbm-btn--ghost {
  background: transparent;
  border: 1px solid rgba(255,255,255,.25);
  color: rgba(245,245,245,.85);
}

@media (max-width: 640px) {
  .lab-panel--mockup { padding: 22px; }
  .mockup-grid { grid-template-columns: 1fr 1fr; }
  .mockup-kpi .v { font-size: 18px; }
  .mockup-spark { width: 44px; height: 18px; }
  .nbm-h { font-size: 15px; }
}

.panel-top {
  display: flex; justify-content: space-between;
  color: var(--soft-violet);
  font: 500 12px/1 IBM Plex Mono, monospace;
  margin-bottom: 50px;
}

.separator {
  padding: 28px 0;
  border-top: 1px solid var(--line); border-bottom: 1px solid var(--line);
  display: flex; justify-content: space-between; gap: 24px;
  color: var(--gray);
  font: 600 12px/1 IBM Plex Mono, monospace;
  text-transform: uppercase;
}
.separator strong { color: var(--black); }

.metric {
  display: grid; grid-template-columns: 1fr 1fr; gap: 18px;
  border-top: 1px solid rgba(255,255,255,.18); padding-top: 22px;
}
.metric strong { display: block; color: var(--soft-violet); font: 800 46px/.82 Space Grotesk, sans-serif; }
.metric span { color: rgba(244,242,237,.7); font-size: 13px; }

section { padding: 70px 0; border-bottom: 1px solid var(--line); }

.section-head { display: flex; justify-content: space-between; align-items: end; gap: 32px; margin-bottom: 30px; }

.label {
  color: var(--gray);
  font: 600 12px/1 IBM Plex Mono, monospace;
  letter-spacing: .08em; text-transform: uppercase;
}

h2 { max-width: 780px; margin: 10px 0 0; font: 800 clamp(36px, 4.6vw, 64px)/.96 Space Grotesk, sans-serif; letter-spacing: 0; }

.grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 18px; }
.two-col { display: grid; grid-template-columns: .9fr 1.1fr; gap: 42px; align-items: center; }

.media-note {
  min-height: 360px; border-radius: 12px;
  background:
    linear-gradient(135deg, rgba(88,214,178,.18), transparent 42%),
    repeating-linear-gradient(90deg, rgba(43,42,41,.08) 0 1px, transparent 1px 38px),
    #fff;
  border: 1px solid var(--line);
  position: relative; overflow: hidden;
}

/* Showcase — Power-style «Who we are / Our approach» блоки */
.showcase {
  display: grid;
  grid-template-columns: 1.1fr 1fr;
  gap: 56px;
  align-items: center;
}
.showcase--reverse { grid-template-columns: 1fr 1.1fr; }
.showcase--reverse .showcase__card { order: 2; }
.showcase--reverse .showcase__text { order: 1; }

.showcase__card {
  position: relative;
  background: var(--ink);
  color: var(--paper);
  border-radius: 14px;
  padding: 40px 40px 36px;
  min-height: 380px;
  display: flex;
  flex-direction: column;
  gap: 24px;
}
.showcase__card--stacked::before {
  content: "";
  position: absolute;
  top: 44px; left: 32px; right: -36px; bottom: -44px;
  background: var(--soft-violet);
  border-radius: 14px;
  z-index: -1;
}

/* Franklin scene: портрет как ambient слева, поверх — серая карточка (Power-паттерн) */
.franklin-scene {
  margin-inline: calc(50% - 50vw);
  padding: 80px max(40px, calc((100vw - 1320px) / 2 + 40px));
  background:
    linear-gradient(90deg, rgba(245,245,245,0) 0%, rgba(245,245,245,0) 22%, rgba(245,245,245,.7) 42%, rgba(245,245,245,1) 60%),
    url('assets/franklin.jpg') left top / auto 760px no-repeat;
  min-height: 580px;
  display: flex;
  align-items: center;
}
.franklin-scene .showcase { width: 100%; align-items: center; }
/* карточка опущена: глаза Франклина открыты, рот — под плашкой */
.franklin-scene .showcase__card--grey { margin-top: 280px; }
.franklin-scene .showcase__text h2,
.franklin-scene .showcase__text p { max-width: 540px; }

.showcase__card--grey {
  background: #B0BCC2;
  color: var(--ink);
  min-height: 380px;
  box-shadow: 20px 24px 40px rgba(43,42,41,.08);
}
.showcase__card--grey .showcase__quote {
  color: var(--ink);
  font-weight: 800;
}
.showcase__card--grey .showcase__quote .accent { color: var(--violet-deep); }
.showcase__card--grey .showcase__caption { color: rgba(43,42,41,.62); }
.showcase__card--grey .pill-label.inverse { background: var(--ink); color: var(--paper); }

@media (max-width: 860px) {
  .franklin-scene {
    background:
      linear-gradient(180deg, rgba(245,245,245,.85) 0%, rgba(245,245,245,.95) 100%),
      url('assets/franklin.jpg') center top / cover no-repeat;
    padding: 44px 20px;
    min-height: auto;
  }
}


.pill-label.inverse {
  background: var(--paper);
  color: var(--ink);
}

.showcase__quote {
  font: 800 clamp(46px, 5.6vw, 78px)/.98 Space Grotesk, sans-serif;
  margin: 0;
  letter-spacing: -.5px;
  color: var(--paper);
}
.showcase__caption {
  color: rgba(245,245,245,.7);
  font-size: 14px;
  margin-top: auto;
}

.showcase__chart-title {
  font: 600 18px/1.25 Inter, sans-serif;
  color: var(--paper);
  letter-spacing: -.2px;
  margin: 0;
}
.showcase__chart-svg { display: block; width: 100%; height: auto; }
.showcase__chart-legend {
  display: flex; flex-wrap: wrap; gap: 8px;
  font: 500 11px/1 IBM Plex Mono, monospace;
  color: rgba(245,245,245,.7);
  letter-spacing: .04em; text-transform: uppercase;
}
.showcase__chart-legend span {
  display: inline-flex; align-items: center; gap: 6px;
  padding: 5px 9px; border-radius: 4px;
  background: rgba(255,255,255,.06);
}

@media (max-width: 860px) {
  .showcase, .showcase--reverse {
    grid-template-columns: 1fr; gap: 28px;
  }
  .showcase--reverse .showcase__card,
  .showcase--reverse .showcase__text { order: 0; }
  .showcase__card {
    min-height: auto; padding: 28px 24px;
  }
  .showcase__card--stacked::before {
    top: 24px; left: 20px; right: -20px; bottom: -24px;
  }
  .showcase__quote { font-size: clamp(36px, 11vw, 60px); }
}

.pill-label {
  display: inline-flex; align-items: center;
  border-radius: 999px; background: var(--black); color: var(--paper);
  padding: 7px 13px; font-size: 12px; font-weight: 600; text-transform: lowercase;
}

.text-block p { color: var(--gray); font-size: 18px; line-height: 1.5; max-width: 640px; }

.dark-section {
  margin-inline: calc(50% - 50vw);
  padding: 88px max(40px, calc((100vw - 1320px) / 2 + 40px));
  background: var(--ink); color: var(--paper);
}
.dark-section h2 { color: var(--paper); }

.proof-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; align-items: stretch; margin-top: 32px; }

.quote-card {
  border-radius: 12px; background: var(--violet); color: var(--ink);
  padding: 28px; display: flex; flex-direction: column; justify-content: space-between;
  min-height: 360px;
}
.quote-card blockquote { margin: 0; font: 500 30px/1.14 Inter, sans-serif; }

.person { display: flex; align-items: center; gap: 12px; margin-top: 26px; font-size: 13px; }
.avatar { width: 48px; height: 48px; border-radius: 50%; background: var(--soft-violet); object-fit: cover; object-position: center 20%; }

.stats { display: grid; gap: 16px; }
.stat { border-top: 1px solid rgba(255,255,255,.18); padding-top: 22px; }
.stat strong { display: block; color: var(--soft-violet); font: 800 88px/.75 Space Grotesk, sans-serif; }

.omega-like { display: grid; grid-template-columns: .9fr 1.1fr; gap: 42px; align-items: center; }

.product-stack { position: relative; min-height: 430px; }
.product-back, .product-front { position: absolute; border-radius: 16px; background: #111; border: 1px solid rgba(255,255,255,.12); }
.product-back {
  inset: 0 40px 80px 0;
  background:
    radial-gradient(circle at 40% 20%, rgba(88,214,178,.45), transparent 28%),
    linear-gradient(135deg, #151515, #090909);
}
.product-front {
  right: 0; bottom: 0; width: 78%; min-height: 260px;
  padding: 26px; background: #fff; color: var(--black);
  box-shadow: -10px 12px 0 var(--soft-violet);
}

.live-tag {
  display: inline-flex; align-items: center; gap: 8px;
  padding: 7px 12px; border-radius: 999px;
  background: var(--black); color: #fff; font-size: 12px;
  margin-bottom: 22px;
}
.live-tag span { width: 8px; height: 8px; border-radius: 50%; background: var(--soft-violet); }

.logo-strip {
  display: flex; gap: 12px; overflow: hidden;
  padding-block: 18px; border-block: 1px solid var(--line);
}
.logo-pill {
  min-width: 150px; text-align: center;
  padding: 18px 22px; border-radius: 999px;
  background: #fff; border: 1px solid var(--line);
  font: 700 18px/.9 Space Grotesk, sans-serif;
}

.services-cloud { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 28px; }

.insight-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 18px; }
.insight-card {
  display: grid; grid-template-rows: auto 1fr auto;
  min-height: 420px; border: 1px solid var(--line); border-radius: 12px;
  background: #fff; overflow: hidden;
}
.insight-card .content { padding: 22px; }
.insight-card h3 { margin: 18px 0 12px; font: 800 35px/1 Space Grotesk, sans-serif; }

.fake-image {
  min-height: 150px;
  background:
    linear-gradient(135deg, rgba(88,214,178,.8), rgba(176,233,213,.35)),
    repeating-linear-gradient(45deg, rgba(255,255,255,.32) 0 1px, transparent 1px 18px);
}

.final-cta {
  margin-inline: calc(50% - 50vw);
  padding: 86px max(40px, calc((100vw - 1320px) / 2 + 40px));
  background: var(--black); color: var(--paper);
}
.final-cta h2 { color: var(--paper); }

/* AI-native banner — Power-style большая тёмная секция про технологию */
.ai-native {
  margin-inline: calc(50% - 50vw);
  padding: 100px max(40px, calc((100vw - 1320px) / 2 + 40px));
  background: var(--ink);
  color: var(--paper);
  position: relative;
  overflow: hidden;
}
.ai-native::before {
  content: "";
  position: absolute;
  top: 40px; right: max(-40px, calc(-1 * (100vw - 1320px) / 2 + 40px));
  width: 380px; height: 380px;
  background:
    radial-gradient(circle at 40% 40%, rgba(88,214,178,.55), transparent 60%),
    radial-gradient(circle at 40% 40%, var(--soft-violet) 0 42%, transparent 43%);
  border-radius: 50%;
  filter: blur(1px);
  opacity: .16;
  z-index: 0;
  pointer-events: none;
}
.ai-native > * { position: relative; z-index: 1; }
.ai-native__eyebrow {
  display: inline-block;
  color: var(--soft-violet);
  font: 600 12px/1 IBM Plex Mono, monospace;
  letter-spacing: .08em; text-transform: uppercase;
  margin-bottom: 22px;
}
.ai-native__title {
  color: var(--paper);
  font: 800 clamp(48px, 5.8vw, 84px)/.98 Space Grotesk, sans-serif;
  margin: 0;
  max-width: 1000px;
  letter-spacing: -.5px;
}
.ai-native__lead {
  max-width: 720px;
  margin: 32px 0 44px;
  color: rgba(245,245,245,.78);
  font-size: 20px; line-height: 1.5;
}
.ai-native__grid {
  display: grid; grid-template-columns: 1fr 1fr; gap: 20px;
  margin-top: 24px;
}
.ai-native__card {
  padding: 32px 30px;
  background: rgba(245,245,245,.05);
  border: 1px solid rgba(245,245,245,.1);
  border-radius: 12px;
  display: flex; flex-direction: column; gap: 16px;
}
.ai-native__card .label {
  color: var(--soft-violet);
  font: 500 11px/1 IBM Plex Mono, monospace;
  letter-spacing: .08em; text-transform: uppercase;
}
.ai-native__card h3 {
  font: 800 32px/1 Space Grotesk, sans-serif;
  color: var(--paper);
  margin: 0;
  letter-spacing: -.3px;
}
.ai-native__card p {
  color: rgba(245,245,245,.75);
  font-size: 15px; line-height: 1.55;
  margin: 0;
}

/* Results panel — крупные цифры на тёмном (аналог Power's OUR RESULTS) */
.results-panel {
  display: grid; grid-template-columns: repeat(2, 1fr); gap: 40px;
  margin-top: 40px;
  padding-top: 32px;
  border-top: 1px solid rgba(255,255,255,.16);
}
.results-panel .r {
  display: flex; flex-direction: column; gap: 12px;
}
.results-panel .r strong {
  font: 800 clamp(64px, 8vw, 112px)/.82 Space Grotesk, sans-serif;
  color: var(--soft-violet);
  letter-spacing: -1px;
}
.results-panel .r p {
  color: rgba(245,245,245,.75);
  font-size: 16px; line-height: 1.45;
  margin: 0;
  max-width: 340px;
}

/* CTA-bar — sticky-конверсия в конец каждой страницы */
.cta-bar {
  margin-inline: calc(50% - 50vw);
  padding: 88px max(40px, calc((100vw - 1320px) / 2 + 40px));
  background: var(--black);
  color: var(--paper);
  display: grid;
  grid-template-columns: 1.4fr auto;
  gap: 40px;
  align-items: center;
}
.cta-bar h2 {
  color: var(--paper);
  margin: 0;
  font-size: clamp(40px, 4.6vw, 68px);
  max-width: 640px;
}
.cta-bar .cta-actions {
  display: flex; gap: 12px;
}

/* Industries list — Power's «01 · Consumer Product / 02 · B2B» */
.industries-list {
  border-top: 1px solid var(--line);
  margin-top: 32px;
}
.industry-row {
  display: grid;
  grid-template-columns: 100px 300px 1fr auto;
  gap: 32px;
  align-items: baseline;
  padding: 32px 0;
  border-bottom: 1px solid var(--line);
  transition: background .15s ease;
}
.industry-row:hover { background: rgba(43,42,41,.03); }
.industry-row .num {
  font: 600 14px/1 IBM Plex Mono, monospace;
  color: var(--gray);
  letter-spacing: .05em;
}
.industry-row h3 {
  font: 800 32px/1 Space Grotesk, sans-serif;
  margin: 0;
  letter-spacing: -.3px;
}
.industry-row p {
  color: var(--gray);
  font-size: 16px; line-height: 1.5;
  margin: 0;
  max-width: 560px;
}
.industry-row a.arrow {
  color: var(--black);
  text-decoration: none;
  font: 700 20px/1 Inter, sans-serif;
}

.industry-row .product-icon {
  width: 48px; height: 48px;
  border-radius: 12px;
  background: var(--paper);
  border: 1px solid var(--line);
  display: grid; place-items: center;
  color: var(--violet);
  flex-shrink: 0;
}
.industry-row .product-icon svg { width: 26px; height: 26px; }

.industry-row.with-icon {
  grid-template-columns: 48px 100px 300px 1fr auto;
  align-items: center;
}

@media (max-width: 860px) {
  .ai-native { padding: 60px 20px; }
  .ai-native__grid { grid-template-columns: 1fr; }
  .results-panel { grid-template-columns: 1fr; gap: 28px; }
  .cta-bar {
    grid-template-columns: 1fr;
    padding: 60px 20px;
    gap: 24px;
  }
  .cta-bar h2 { font-size: 34px; }
  .industry-row {
    grid-template-columns: 60px 1fr auto;
    gap: 16px; padding: 24px 0;
  }
  .industry-row p { grid-column: 1 / -1; }
  .industry-row h3 { font-size: 24px; }
  .industry-row.with-icon {
    grid-template-columns: 40px 1fr auto;
    align-items: start;
  }
  .industry-row.with-icon .num { grid-column: 2 / -1; }
  .industry-row.with-icon h3 { grid-column: 2 / -1; }
  .industry-row.with-icon p { grid-column: 1 / -1; }
  .industry-row.with-icon .arrow { grid-column: 3; grid-row: 1; }
  .industry-row .product-icon { width: 36px; height: 36px; border-radius: 10px; }
  .industry-row .product-icon svg { width: 20px; height: 20px; }
}

footer {
  margin-inline: calc(50% - 50vw);
  padding: 58px max(40px, calc((100vw - 1320px) / 2 + 40px));
  background: var(--ink); color: var(--paper);
}
.footer-grid { display: grid; grid-template-columns: 1.4fr repeat(4, 1fr); gap: 28px; }
@media (max-width: 1100px) { .footer-grid { grid-template-columns: 1.2fr repeat(2, 1fr); gap: 28px; } }
footer h3 { margin: 0 0 16px; font: 800 30px/.9 Space Grotesk, sans-serif; }
footer p, footer a { color: rgba(245,245,245,.72); display: block; text-decoration: none; margin: 8px 0; font-size: 14px; }

.notification-card, .cookie-card {
  border: 1px solid var(--line); border-radius: 12px;
  background: #fff; padding: 18px;
}

.mini-feed { display: grid; gap: 10px; }
.feed-item {
  display: grid; grid-template-columns: 42px 1fr auto;
  gap: 10px; align-items: center; padding: 10px;
  border-radius: 8px; background: var(--paper);
}
.thumb { width: 42px; height: 42px; border-radius: 8px; background: var(--soft-violet); }

.swatch, .card {
  min-height: 190px; border: 1px solid var(--line); border-radius: 12px;
  padding: 22px; background: white;
}
.swatch { display: flex; flex-direction: column; justify-content: flex-end; }
.swatch.lavender { background: var(--soft-violet); }
.swatch.violet { background: var(--violet); color: white; }
.swatch.black { background: var(--black); color: var(--paper); }
.swatch.paper { background: var(--paper); }
.swatch b { font: 700 26px/.95 Space Grotesk, sans-serif; }
.swatch code { margin-top: 8px; font: 500 13px/1 IBM Plex Mono, monospace; }

.card { transition: .2s ease; }
.card:hover { box-shadow: -8px 10px 0 var(--soft-violet); transform: translate(4px, -4px); }
.card .num { font: 600 13px/1 IBM Plex Mono, monospace; color: var(--violet); }
.card h3 { margin: 36px 0 12px; font: 800 36px/.98 Space Grotesk, sans-serif; letter-spacing: 0; }
.card p { color: #4e4e48; margin: 0; line-height: 1.42; }

.chips { display: flex; flex-wrap: wrap; gap: 10px; }
.chip {
  border: 1px solid var(--line); border-radius: 999px;
  padding: 8px 13px; font: 500 13px/1 IBM Plex Mono, monospace;
  background: rgba(255,255,255,.5);
}

.form-demo { display: grid; grid-template-columns: 1fr 1fr auto; gap: 12px; margin-top: 24px; }

input {
  min-height: 54px; border: 1px solid var(--line);
  border-radius: 8px; background: white;
  padding: 0 16px;
  font: 500 16px/1 Inter, sans-serif; color: var(--black);
}
input:focus { outline: 0; border-color: var(--violet); box-shadow: 0 0 0 3px rgba(88,214,178,.16); }

@media (max-width: 860px) {
  .wrap { padding: 24px 20px 60px; }
  nav { display: none; }
  .hero { grid-template-columns: 1fr; min-height: auto; padding-bottom: 40px; }
  .lead { font-size: 22px; }
  h2 { font-size: 38px; }
  .grid { grid-template-columns: 1fr; }
  .form-demo { grid-template-columns: 1fr; }
  .two-col, .omega-like { grid-template-columns: 1fr; }
  .proof-grid { grid-template-columns: 1fr; }
  .insight-grid { grid-template-columns: 1fr; }
  .footer-grid { grid-template-columns: 1fr; }
  .mega-sample { grid-template-columns: 1fr; margin: 24px 0 40px; }
  .product-stack { min-height: auto; }
  .product-back {
    position: relative; inset: auto;
    height: 180px; margin-right: 24px;
  }
  .product-front {
    position: relative; width: 100%;
    margin-top: -60px; min-height: auto;
  }
  .services-cloud { gap: 8px; }
}

@media (max-width: 640px) {
  .bar { padding: 10px 16px; font-size: 12px; }
  .wrap { padding: 18px 16px 96px; }

  header { flex-wrap: wrap; gap: 10px; margin-bottom: 30px; }
  header .btn { min-height: 40px; padding: 0 14px; font-size: 12px; }

  .wordmark { font-size: 18px; }
  .wordmark.hero-wordmark { font-size: clamp(34px, 10.5vw, 96px); }
  .wordmark.panel-wordmark { font-size: clamp(24px, 7vw, 40px); }
  .wordmark.micro-wordmark { font-size: 11px; }

  h1 { font-size: clamp(40px, 11vw, 96px); }
  .lead { font-size: 19px; margin-top: 24px; }
  h2 { font-size: 30px; }

  section { padding: 44px 0; }
  .separator { padding: 18px 0; flex-wrap: wrap; gap: 8px; font-size: 11px; }

  .lab-panel { padding: 22px; box-shadow: -6px 8px 0 var(--soft-violet); }
  .panel-top { margin-bottom: 32px; font-size: 11px; }
  .metric { grid-template-columns: 1fr; gap: 14px; padding-top: 18px; }
  .metric strong { font-size: 38px; }

  .media-note { min-height: 220px; }

  .dark-section { padding: 44px 20px; }
  .final-cta { padding: 48px 20px; }
  footer { padding: 40px 20px 90px; }

  .quote-card { min-height: auto; padding: 22px; }
  .quote-card blockquote { font-size: 22px; }
  .stat strong { font-size: 56px; }

  .product-back { height: 140px; margin-right: 16px; }
  .product-front { padding: 20px; margin-top: -40px; }
  .product-front h3 { font-size: 32px !important; }

  .logo-strip { flex-wrap: wrap; padding-block: 12px; }
  .logo-pill { min-width: auto; padding: 12px 16px; font-size: 14px; }

  .insight-card { min-height: auto; }
  .insight-card h3 { font-size: 26px; }
  .card h3 { font-size: 28px; margin-top: 22px; }

  footer h3 { font-size: 22px; }

  .text-block p { font-size: 16px; }

  input { min-height: 46px; font-size: 15px; }
}

@media (max-width: 400px) {
  header .nav-actions { gap: 8px; }
  header .lang-toggle { font-size: 11px; }
  h1 { font-size: 52px; }
  h2 { font-size: 26px; }
}

/* ─────────── Aesthetics: motion + micro-typography ─────────── */

html { scroll-behavior: smooth; }

body {
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
  text-rendering: optimizeLegibility;
}

h1, h2 { letter-spacing: -.5px; }
.lead { letter-spacing: -.2px; line-height: 1.14; }
.text-block p, section p { line-height: 1.55; }

/* Плавное появление секций при скролле — через IntersectionObserver (см. inline-script) */
.reveal {
  opacity: 0;
  transform: translateY(24px);
  transition: opacity .7s cubic-bezier(.2,.7,.2,1), transform .7s cubic-bezier(.2,.7,.2,1);
  will-change: opacity, transform;
}
.reveal.is-visible {
  opacity: 1;
  transform: none;
}

/* Кнопки: subtle lift + мятная тень при hover */
.btn {
  transition: transform .16s cubic-bezier(.2,.7,.2,1),
              box-shadow .18s ease,
              background-color .16s ease,
              border-color .16s ease;
}
.btn:hover { transform: translateY(-1px); }
.btn.primary:hover { box-shadow: 0 8px 22px rgba(88,214,178,.35); }
.btn.dark:hover { box-shadow: 0 8px 22px rgba(43,42,41,.28); }
.btn:active { transform: translateY(0); }

/* Nav-ссылки: тонкий animated underline при hover */
nav > a, nav .nav-item > a {
  position: relative;
  padding-bottom: 2px;
  transition: color .15s ease;
}
nav > a::after, nav .nav-item > a::after {
  content: "";
  position: absolute;
  left: 0; right: 100%;
  bottom: 0;
  height: 2px;
  background: var(--violet);
  transition: right .25s cubic-bezier(.2,.7,.2,1);
}
nav > a:hover::after, nav .nav-item:hover > a::after {
  right: 0;
}

/* Sticky-CTA: тонкое дыхание (не крикливо), пауза при hover */
@keyframes sticky-pulse {
  0%, 100% { box-shadow: 0 8px 24px rgba(43,42,41,.18); }
  50%      { box-shadow: 0 10px 30px rgba(88,214,178,.35); }
}
.sticky-cta { animation: sticky-pulse 3.6s ease-in-out infinite; }
.sticky-cta:hover { animation-play-state: paused; }

/* Industry-row / cards: мягкий hover-подъём */
.industry-row {
  transition: background .18s ease, transform .18s cubic-bezier(.2,.7,.2,1);
}
.industry-row:hover .arrow { transform: translate(3px, -3px); }
.industry-row .arrow { transition: transform .2s cubic-bezier(.2,.7,.2,1); display: inline-block; }

/* Insight cards: чуть контрастнее hover, плавный подъём */
.insight-card {
  transition: transform .2s cubic-bezier(.2,.7,.2,1),
              box-shadow .2s ease;
}
.insight-card:hover {
  transform: translateY(-4px);
  box-shadow: -8px 12px 40px rgba(43,42,41,.10);
}

/* Логотипы-таблетки: hover-подсветка */
.logo-pill {
  transition: border-color .18s ease, background .18s ease, transform .18s ease;
}
.logo-pill:hover {
  border-color: var(--violet);
  background: #fff;
  transform: translateY(-2px);
}

/* Hero-mockup: субтильный подъём при hover */
.hero-visual {
  transition: transform .5s cubic-bezier(.2,.7,.2,1), box-shadow .35s ease;
}
.hero-visual:hover {
  transform: translateY(-4px);
  box-shadow: -18px 24px 50px rgba(43,42,41,.18), 0 0 0 1px rgba(43,42,41,.08);
}

/* Fade-in на load для .hero (без JS) */
@keyframes hero-in {
  from { opacity: 0; transform: translateY(12px); }
  to   { opacity: 1; transform: none; }
}
.hero > * {
  animation: hero-in .8s cubic-bezier(.2,.7,.2,1) both;
}
.hero .lead { animation-delay: .12s; }
.hero .hero-visual { animation-delay: .24s; animation-duration: 1s; }

/* Wordmark violet-L: тонкое дыхание акцента */
@keyframes l-glow {
  0%, 100% { color: var(--violet); }
  50%      { color: var(--violet-deep); }
}
.wordmark.hero-wordmark .violet-l {
  animation: l-glow 4.2s ease-in-out infinite;
}

/* Bell: очень лёгкий tick */
@keyframes bell-ring {
  0%, 100% { transform: rotate(0); }
  45% { transform: rotate(-5deg); }
  55% { transform: rotate(5deg); }
  65% { transform: rotate(0); }
}
.bell svg { animation: bell-ring 6s ease-in-out infinite; transform-origin: 50% 20%; }

/* prefers-reduced-motion — уважаем настройки ОС */
@media (prefers-reduced-motion: reduce) {
  * { animation-duration: 0.01ms !important; animation-iteration-count: 1 !important; transition-duration: 0.01ms !important; }
  html { scroll-behavior: auto; }
  .reveal { opacity: 1; transform: none; }
}

/* ===== Services pages: shared styles ===== */
.svc-hero { padding: 60px 0 80px; border-bottom: 1px solid var(--line); }
.svc-hero .kicker {
  display: inline-flex; align-items: center; gap: 10px;
  color: var(--violet-deep);
  font: 600 12px/1 IBM Plex Mono, monospace;
  letter-spacing: .1em; text-transform: uppercase;
  margin-bottom: 22px;
}
.svc-hero .kicker .dot { width: 8px; height: 8px; border-radius: 50%; background: var(--violet); }
.svc-hero h1 { margin: 0; }
.svc-hero .sub {
  max-width: 780px; margin: 28px 0 32px;
  font-size: 24px; font-weight: 600; line-height: 1.15;
}
.svc-hero .actions { display: flex; gap: 12px; flex-wrap: wrap; }

.svc-how-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 18px; margin-top: 30px; }
.svc-how-grid.cols-3 { grid-template-columns: repeat(3, 1fr); }
.svc-how-grid.cols-2 { grid-template-columns: repeat(2, 1fr); }
.svc-how-card {
  border: 1px solid var(--line); border-radius: 12px;
  background: #fff; padding: 24px;
  display: flex; flex-direction: column; gap: 8px;
  min-height: 210px;
}
.svc-how-card .num { color: var(--violet-deep); font: 600 12px/1 IBM Plex Mono, monospace; letter-spacing: .08em; text-transform: uppercase; }
.svc-how-card h3 { margin: 12px 0 6px; font: 800 20px/1.15 Space Grotesk, sans-serif; }
.svc-how-card p { margin: 0; color: var(--gray); font-size: 14px; line-height: 1.55; }

.svc-pricing-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 18px; margin-top: 28px; }
.svc-price-card {
  border: 1px solid var(--line); border-radius: 12px;
  background: #fff; padding: 28px 26px 26px;
  display: flex; flex-direction: column; gap: 14px;
}
.svc-price-card.featured { border-color: var(--violet); box-shadow: -8px 10px 0 var(--soft-violet); }
.svc-price-card .num { color: var(--violet-deep); font: 600 13px/1 IBM Plex Mono, monospace; letter-spacing: .06em; text-transform: uppercase; }
.svc-price-card h3 { font: 800 28px/.95 Space Grotesk, sans-serif; margin: 6px 0 4px; }
.svc-price-card .price {
  font: 600 18px/1 Inter, sans-serif;
  color: var(--black);
  padding-bottom: 14px;
  border-bottom: 1px solid var(--line);
}
.svc-price-card ul { margin: 0; padding: 0; list-style: none; }
.svc-price-card li {
  padding: 10px 0; color: var(--gray); font-size: 14px; line-height: 1.5;
  border-top: 1px solid var(--line);
}
.svc-price-card li:first-child { border-top: 0; }
.svc-price-card .btn { margin-top: auto; align-self: start; }

.svc-checklist {
  columns: 2; column-gap: 40px; margin-top: 22px;
}
.svc-checklist .item {
  break-inside: avoid; padding: 12px 0 12px 30px; position: relative;
  border-top: 1px solid var(--line);
  font-size: 15px; line-height: 1.5;
}
.svc-checklist .item:first-child { border-top: 0; }
.svc-checklist .item::before {
  content: "✓"; position: absolute; left: 0; top: 12px;
  color: var(--violet-deep); font-weight: 700;
}

.svc-rules { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; margin-top: 22px; }
.svc-rule {
  padding: 22px 0;
  border-top: 1px solid var(--line);
}
.svc-rule .k {
  color: var(--violet-deep);
  font: 600 12px/1 IBM Plex Mono, monospace;
  letter-spacing: .08em; text-transform: uppercase;
  margin-bottom: 10px;
}
.svc-rule p { margin: 0; font-size: 16px; line-height: 1.5; color: var(--black); }

.svc-cta-strip {
  display: grid; grid-template-columns: repeat(4, 1fr); gap: 12px; margin-top: 24px;
}
.svc-cta-item {
  padding: 20px 22px; border: 1px solid var(--line); border-radius: 12px;
  background: #fff; display: flex; flex-direction: column; gap: 8px;
  text-decoration: none; color: var(--black);
  transition: transform .16s ease, box-shadow .18s ease;
}
.svc-cta-item:hover { transform: translateY(-2px); box-shadow: 0 10px 24px rgba(15,140,107,.12); }
.svc-cta-item .k { color: var(--violet-deep); font: 600 11px/1 IBM Plex Mono, monospace; letter-spacing: .08em; text-transform: uppercase; }
.svc-cta-item h3 { margin: 4px 0 6px; font: 800 22px/1 Space Grotesk, sans-serif; }
.svc-cta-item p { margin: 0; font-size: 13px; color: var(--gray); line-height: 1.45; }
.svc-cta-item .go { margin-top: auto; font: 600 13px/1 Inter, sans-serif; color: var(--violet-deep); }

@media (max-width: 860px) {
  .svc-how-grid, .svc-how-grid.cols-3, .svc-how-grid.cols-2 { grid-template-columns: 1fr; }
  .svc-pricing-grid { grid-template-columns: 1fr; }
  .svc-checklist { columns: 1; }
  .svc-rules { grid-template-columns: 1fr; }
  .svc-cta-strip { grid-template-columns: 1fr 1fr; }
  .svc-hero .sub { font-size: 18px; }
}


/* Hero главной: клейм вместо вордмарка (лого живёт в шапке) */
.hero-claim {
  max-width: 860px;
  margin: 18px 0 0;
}
.hero .pill-label { margin-top: 8px; }
.hero-actions { display: flex; gap: 12px; flex-wrap: wrap; margin-top: 30px; }

/* Лесенка этапов в тёмной карточке (Диагностика → Пилот → Сопровождение) */
.steps-ladder { display: flex; flex-direction: column; }
.steps-ladder .step { padding: 18px 0; border-top: 1px solid rgba(245,245,245,.14); }
.steps-ladder .step:first-child { border-top: 0; padding-top: 4px; }
.steps-ladder .s-head { display: flex; align-items: baseline; justify-content: space-between; gap: 12px; margin-bottom: 8px; }
.steps-ladder .s-head b { font: 800 19px/1.1 Space Grotesk, sans-serif; color: var(--paper); }
.steps-ladder .s-head span { font: 600 11px/1 IBM Plex Mono, monospace; color: var(--violet); letter-spacing: .06em; text-transform: uppercase; white-space: nowrap; }
.steps-ladder .step p { margin: 0; font-size: 13.5px; line-height: 1.55; color: rgba(245,245,245,.72); }